Solo Ads Results With Paul De Sousa



On 26th of May 2014, I decided to proceed with my solo ads campaign by buying one from Paul De Sousa for 100 clicks. Details of his solo ad offer can be seen here.

Here are the details of the advert:

Product promoted: MLSP Mastery Membership

Again, I did not use the default squeeze pages provided by MLSP, rather I created my own squeeze pages using Funnel Kit. Below are the squeeze pages:

Squeeze Page


Here’s the exact email swipe:

Email Swipe:
Subject:[UnCut Video] 3 MUST-HAVE steps for Internet Success…- MUST SEE!!

Hey there,

Have you ever wondered why some people find
success marketing their home business while others
struggle and struggle along…never getting anywhere!

I’ve wondered that forever… and only recently found
out the answer in a HUGE way!

I Found This Video Training That You’ve Got to See…

It reveals the 3 MUST-HAVE steps for Internet Success…


= =>

Here’s the thing…

Most people get one…maybe two of these steps
right…but leave out the others!!

The reason…cause most people don’t tell you the

It cannot work this way if your goal is to make an
actual living with your business. You’ve got to have
ALL 3 to get financial freedom.

This video shows you how to complete all of the
steps super easy, and start earning huge income…

I’ll give you hint of what you’ll see on that video…

One of the major steps that you MUST have is a way
to earn HIGH commissions, and the simplest way to
do just that is to sell your own products…

So that YOU keep 100% of the profits!!…

Learn more about how to sort of get around this
step…while still getting to earn the same amount of
money as if you had your own products…


= =>

Most people coming online try to become wealthy
by selling other people’s products as an affiliate.

While that’s a great way to make some descent
cashola…the fact is that the faster… surer path…
is to sell your OWN high priced products.

However…that’s not all that easy. To do that you’ve
got to have those products created.

To do that you’ve got to have some expertise to
create them!!

You’ve also got to have huge credibility to your
name for those products to sell…

On top of that you’ve got to have a solid and
proven marketing campaign, plus the sales funnel
for selling those products.

So… already just at that step of the game…you’re
falling behind and catching up is NOT easy!!

However, in the video…they give you a way to earn
high commissions with resell rights to selling high
priced and already highly sought after products, by
the biggest names in the industry!!

HOT PRODUCTS that SELL!! And YOU keep 100%
of the profits!!

You’ve got to see how this is possible…and how YOU
could be earning these commissions almost


= =>

Talk soon,

P.S. By the way…they also show you 2 extra ways to
earn…one which will give you recurring commissions
of $100… and another which will bring in profits into
the $1000’s.


= =>


Here are the results:

Paul sent me a total of 116 clicks (over-delivery of 16%). I received a total of 31 opt-ins (26.72% conversion with no sale) I also placed an exit popup, where a total of 9 opt-ins out of 17 clicks!

Therefore, I received an overall of 40 solo ads leads for an overall conversion of 34.48%.


Solo Ads Campaign Summary

– Bought 100 clicks for $50.
– Paul delivered 116 clicks (over-delivery of 16%)
– Total leads/subscribers generated from this solo ads campaign: 40 (34.48% conversion)


Tools Used In This Campaign

Hyper Tracker
Funnel Kit


– The squeeze page conversion rate is quite average for my offer across all solo ads vendors that I’ve tested. However, this one is slightly lower as the front-end opt-in rate for the main squeeze page is only 26.72%. According to this statistics, I conclude that the quality of the segment of his solo ads list which he sent my mailing to is slightly low, but still near the average mark that I’ve always gotten from all my solo ads campaigns.


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